JanuaryOutdoor got off to a shaky start in 2002 with the latest figures from Blade showing that revenue for the sector was down by 2.5% in 2001. However, it was predicted that the outdoor industry would rise out of the downturn with 4% growth in 2002 (see Outdoor Revenue Falls But Outlook Is Positive). Maiden… Continue reading End Of Year News Round-Up: Outdoor
The NewsLine team would like to wish you all a very merry Christmas and a happy New Year.NewsLine will be taking a break over the festive season, but will return on 2 January with the latest media news and comment. Early in the New Year we will bring you the final figures for 2002 from… Continue reading Merry Christmas From NewsLine
JanuaryJanuary was a good month for AOL Time Warner, which struck what could be the biggest global cross-media marketing deal in history with the world’s largest advertiser Unilever (see AOL And Unilever Strike Global Cross-Media Deal). Meanwhile, the Interactive Advertising Bureau made a New Year’s resolution to make internet advertising more accountable. Elsewhere, Yahoo! UK… Continue reading End Of Year News Round-Up: New Media
The year began with good news for the cinema industry as the Cinema Advertising Association (CAA) revealed that 2001 was a record year for both admissions and box office takings. The CAA estimated that the number of cinema screens in the UK, at 3,248, was the highest total since 1959.The sector also saw advertising revenue… Continue reading End Of Year News Round-Up: Cinema
The media sector remained under pressure as a US led military attack against Iraq looks more and more likely.On the corporate news-front, Carlton was in focus on news John Rudofsky has resigned as head of corporate affairs. The stock was seen down 1.27%. Elsewhere, Granada was also under pressure, shareholders may be cheered by news… Continue reading Sharewatch
JanuaryThe BBC began the year by claiming victory over ITV in the annual ratings war, with BARB figures for 2001 showing that across all hours more people watched BBC1 than ITV1 (see BBC Claims Ratings Victory Over ITV). Over at ITV things were less than rosy, as the channel announced it would no longer publish… Continue reading End Of Year News Round-Up: Television
BBC Radio Five Live’s football phone-in show, 606, is to be given an interactive element and is to launch on digital TV and the internet in time for the FA Cup Third Round.For the first time digital BBC1 viewers will be able to join Five Live’s post-match discussion by pressing the red button on their… Continue reading Five Live Takes Football Debate Show Interactive
JanuaryIt was a poor start to the year for Guardian Newspapers, which announced plans to cut 35 jobs across the group as a result of the deterioration in the advertising market (see Guardian Newspapers To Cut 35 Jobs). Pearson was also forced to raise the cover price of the Financial Times from 90p to £1… Continue reading End Of year News Round-Up: Newspapers
JanuaryCommercial radio began the year positively, with figures from the Advertising Association showing that the sector recorded its highest ever share of the display advertising market during the last quarter of 2001 (see Brands Turned On By Radio Advertising). However, RAJAR listening figures for the same period showed that BBC Radio retained a slightly larger… Continue reading End Of Year News Round-Up: Radio
JanuaryJanuary began with research from AC Nielsen and Condé Nast, which suggested that magazines are undervalued in the media mix, despite the sector’s share of adspend increasing by 1.2% year on year in the 12 months to September 2001 (see Mags May Be Undervalued In Media MixThe publication of the new ABC consumer magazine circulation… Continue reading End Of Year News Round Up: Magazines
