The MRG XI completed a 2-1 victory in the annual cricket challenge series against BMRB by wrapping up the third and final game with an 11 run victory that was ultimately more comfortable than it might sound.Satisfyingly both sides went into the deciding game with strong line-ups, and the scoring was notably lower than normal… Continue reading MRG Team Keeps It Tight When It Really Counts
Smirnoff is making its first move into programme sponsorship, teaming up with the Channel 4 show ‘Faking It’.The new series begins in September and ten new episodes will follow, running through to early December.Dan Johns, communications planning director of the Smirnoff account at Carat, said: “Both ‘Faking It’ and Smirnoff have the same target audience.… Continue reading Smirnoff Sponsors Channel 4 Show
The ITC has asked Carlton and Granada to clarify plans to merge their sales and marketing teams after Carlton chief executive, Gerry Murphy, spoke of his plans to create a “virtual enterprise” in a recent newspaper interview (see ITV Power Brokers Team Up To Stop The Rot).The ITC has sent letters to both companies requesting… Continue reading ITC Raises Questions Over ITV’s Virtual Enterprise
Telewest has extended its high-speed Blueyonder internet service to Devon And Cornwall.Users in the South West of England will now have access to a broadband internet service nearly ten times faster than traditional dial-up connections. For an extra ďż˝15 per month subscribers will also be able to receive digital TV and interactive services.Telewest’s sales and… Continue reading Telewest Increases Blueyonder Coverage
Analysis of June’s TV revenue figures for the UK’s main terrestrial channels reveals an overall 9.3% year on year improvement in revenue. The exception was GMTV, which saw a 11.9% year on year decline. Channel 5 saw the most significant year on year increase and revenue was seen rising 12.1% in June. ITV was not… Continue reading TV Market Round-Up June 2002
Yesterday was a day of mixed fortunes for the media sector. Granada continued to see shares fall in the wake of news that its chief executive, Steve Morrison, is leaving the company at the end of September (see Morrison Ends 28 Year Tenure At Granada). Stock slipped 2.69% to close at 81˝p, a loss of… Continue reading Sharewatch
Vivendi Universal, the financially stricken international media group, has agreed the sale of its French consumer press division and its stake in the internet venture Vizzavi as it seeks to reduce mounting debts. The two deals, which will amount to almost £300 million in total, represent the first steps taken by chief executive Jean-René Fourtou… Continue reading Vivendi Offloads High Profile Assets
Conditions in the UK advertising market continue to be difficult, according to a first half financial results statement from publishing group Highbury House Communications. The group says that compared with the current trading conditions, those of H1 2001 were reasonably favourable, with the major downturn not occuring until the second half of last year.Business publishing… Continue reading Highbury Sees No Improvement In Difficult Ad Conditions
Global marketing and communications agency, WPP, has announced that its Red Cell network has bought leading French creative agency, Les Ouvriers du Paradis. The Paris-based agency will merge its operations with Red Cell’s existing French operation, Red Cell Paris and be renamed Les Ouvriers du Paradis/Red Cell. The acquisition continues WPP’s strategy of strengthening its… Continue reading WPP Buys French Creative Agency
Dawn Airey, chief executive of Channel 5, has claimed that ITV is losing audiences because it is too “bland”.In an interview in today’s Times, Airey, who is being tipped as the candidate most likely to take over from David Liddiment as ITV’s director of channels, says that more new drama and high-profile entertainment hits are… Continue reading Airey Criticises ITV For Being Too Bland
