Just Media has planned and bought a six-figure mixed media campaign for technology and IT services company, Morse Group.The campaign, which is designed to raise awareness of the company’s IBM division, will run until the end of October and will target business travellers and commuters with a combination of outdoor, ambient and press activity.In an… Continue reading Just Media Arranges Six-Figure Campaign For Morse
The Italian Government has said that it is not concerned that the merger of pay-TV operators Stream and Telepiù will created a monopoly in the market (see News Corp Completes Telepiu Transaction). Telepiù is being acquired by Rupert Murdoch’s News Corporation for E920 million and will be merged with News Corp’s Stream division to form… Continue reading Italian Government Sees No Problem With Murdoch Monopoly
AOL Time Warner chairman, Steve Case has vowed to become more involved in the running of the corporation as it looks to emerge from a difficult year. There had been widespread speculation that the falling share price, allegations of accounting malpractice and the slowing growth of the America Online internet unit had made Case’s position… Continue reading AOL Chief To Take More Active Role
Deutsche Telekom has received four bids for its cable television assets, all of which are below the troubled company’s expectations, according to an article in today’s Financial Times. The paper reports that the values of the bids range from E2.0 billion to E2.3 billion; Deutsche Telekom had hoped to raise between E2.5 and E2.8 billion… Continue reading Deutsche Telekom Cable Offers Are Below Expectations
Media Stocks were continuing recovering some of Monday’s crushing losses, following a dramatic upsurge on Wall Street.Equity markets across the Atlantic were uplifted by the news that Iraq had dropped restrictions on UN weapons inspectors, which calmed the widespread fear of an imminent military strike against Iraq.On the corporate newsfront, Trinity Mirror was seen in… Continue reading Sharewatch
The National Magazine Company’s director of business development and ad marketing, Tim Lucas, is leaving following a restructuring of the group’s advertising sales team.Lucas’ position will no longer exist following the shake-up and he is understood to be leaving the company to set up his own consultancy service. Lucas, who took the position a year… Continue reading Natmags Cuts Ad Marketing Role Following Sales Shake-Up
MTV’s 24-hour music channel, The Music Factory (TMF), is to be one of the first brands on the BBC/BSkyB’s digital terrestrial TV platform Freeview, due to launch later this month.The channel, which will be MTV’s only free-to-air service in the UK, claims to replicate the “rhythms and routines” of family life with dedicated music programming… Continue reading MTV To Launch The Music Factory On New DTT Platform
Condé Nast’s men’s lifestyle magazine GQ has announced the appointment of a number of high profile editorial staff in a bid to boost its image.Robert Yates, assistant editor of The Observer, will be GQ‘s new literary editor and high profile novelist, Will Self, has been signed up to write a regular column about his impending… Continue reading GQ Adds Weight To Editorial With New Additions
The BBC has announced that its new digital terrestrial TV platform, Freeview, will launch on 30 October with an extra four new television channels and five new radio stations.In addition to the 28 channels already confirmed (see BBC And BSkyB Name Free-To-Air DTT Service), the platform, which replaces the now defunct ITV Digital, will feature… Continue reading Freeview Digital Service Will Launch This Month
AOL Time Warner chairman, Steve Case has vowed to become more involved in the running of the corporation as it looks to emerge from a difficult year.There had been widespread speculation that the falling share price, allegations of accounting malpractice and the slowing growth of the America Online internet unit had made Case’s position untenable.However,… Continue reading AOL Chief To Take More Active Role
