BBC Magazines has announced that its biggest ever pre-school launch will take place next month when the new Fimbles magazine goes on sale.The 24-page title, which is dedicated to the latest CBBC pre-school phenomenon, launches on 14 November with a coverprice of £1.40. The magazine will extend the company’s existing portfolio of pre-school titles, which… Continue reading BBC Magazines Announces Biggest Ever Pre-School Launch
ISBA has accused the Government of ‘fudging’ the issue of how much control Ofcom should have over the BBC, claiming that its decision to fine the Corporation for breeches of programming regulations does not go far enough.Earlier this week in her response to the Joint Scrutiny Committee, Culture Secretary, Tessa Jowell, announced that the BBC… Continue reading ISBA Accuses Government Of ‘Fudging’ BBC Regulation
GWR’s sales house, Opus, has poached Viacom Outdoor’s Sally Barker to become its new head of client development.Barker, formerly head of advertiser development at Viacom Outdoor, begins her new London-based role this week and will focus on developing a more professional and targeted service for advertisers across all Opus’ radio services.Barker will report to Opus… Continue reading Barker Joins Opus As Head Of Client Development
The Sunday Times is launching a stand-alone news-stand magazine as an extension of its travel section.Travel magazine will be a 180-page glossy published by River contract publishing. It will launch in January priced at £2.95 and will be published six times a year.News International claims that around 2 million people currently read the travel sections… Continue reading Sunday Times Launches Glossy Travel Magazine
The Broadcasting Standards Commission (BSC) has joined the ITC and the ASA in upholding complaints against Pot Noodle’s “slag of all snacks” ad.The Commission received 28 complaints about the high-profile TV ad, which featured a man, tired of his wife’s sandwiches, looking to “indulge” himself with a Pot Noodle.The majority of the complainants objected to… Continue reading BSC Upholds Complaints Against Pot Noodle “Slag” Ad
Attheraces, the joint digital TV venture between BSkyB, Channel 4 and Arena Leisure, has today launched its interactive betting facility.The facility will allow viewers to bet using their remote controls and later in the new year additional interactive betting will be available through bookmakers. It is understood the service was scheduled to launch six-months ago,… Continue reading Attheraces Launches Interactive Betting Service
Ecommerce revenues in the US fell for the first time ever in the third quarter, according to new figures from Forrester Research. Online revenue slipped to $17 billion after two consecutive quarters of $20 billion sales. Analysts blamed the turbulent economic and political situation for the downturn but said that they expected spending to return… Continue reading US Online Sales Decline In Q3
Radio advertising experienced significant growth in the 1990s as more commercial stations appeared on the scene and the medium appeared to offer better value for money than press and television. The commercial sector has since had to contend with recession and an upswing in fortunes for the BBC stations which now account for almost 53%… Continue reading Radio On The Road To Recovery, Says Forecast
Mobile messaging services, which offer graphics and video, will prove more popular than wireless internet services in the next few years, according to a new report from In-Stat/MDR. The research firm calculates that messaging users will increase from an estimated 305 million at the end of 2001 to more than a billion by the end… Continue reading Messaging To Eclipse Mobile Internet
Ad revenues at regional newspaper publishing group, Johnston Press, are performing strongly in ‘challenging market conditions’, with Q3/Q4 growth expected to be 1-2%, according to Merrill Lynch analysts. The broker is expecting a full year growth of about 2%. Johnston’s management is budgeting for a 2-3% growth next year, in line with analysts’ forecasts, but… Continue reading Johnston Press Revenues Resilient In Challenging Market
