More Uk articles

OPEN Media has become B-Corp certified in a claimed UK-first for outdoor media owners.

For many hybrid workers, flexibility has become a benefit they’re not prepared to part with.

Route Research’s Denise Turner talks through findings from their Q4 OOH report, its first since lockdowns were lifted.

In brief: whereas the first consultation asked advertisers whether they would be happy to contribute in principle, the second asks about the details of the contribution.

The national campaign will also use Met Office data to dynamically trigger creative on roadside digital six-sheets

In brief: Immediate Media has promoted Cath Waller as managing director of advertising.

In brief: TikTok employees reportedly intervene to hand-pick videos to boost their distribution, a process known internally as “heating”.

Wavemaker’s Emily Fairhead-Keen looks at driving value through peripheral experiences in a cost-of-living crisis.

Casual games have become an important segment of the gaming market, reaching a wide audience across all ages, genders, and education and income levels.

In brief: the layoffs are equivalent to about 6% of its global workforce.