The UK advertising and marketing’s LGBTQIA+ advocacy group has launched its biggest campaign to date using outdoor sites across the UK.
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At the heart of the Netflix phenomenon lurks a serious structural flaw.
In brief: Women in media are being urged to help identify online harms and the issues they face at work by Daily Mirror publisher Reach and the non-profit company Women in Journalism.
In brief: BARB has launched a solution to give subscribers more flexibility in accessing and integrating viewing data into their own systems.
In brief: GroupM has officially merged Essence and Mediacom in the UK, making it the country’s largest regional agency network.
In brief: Brand Advance, the global diverse media network, has partnered with purpose-led ad platform Good-Loop to integrate proprietary green technology into its campaigns.
When it comes to commissioning UK TV shows, this is the year that the major streamers must do better, argues Stephen Arnell.
3D cinema has had four attempts at establishing itself, but all have failed to stick. Why are some media tech doomed to unpopularity despite repeated attempts to foist them upon us?
However, “there are signs that many advertisers will maintain their expected level of spend,” according to Enders Analysis.
In brief: Ozone has created a new commercial position to lead its trading operations, publisher operations and marketplace operations teams.
