ShopFront Media has extended its sponsorship deal with Red Square Vodka taking its portfolio of illuminated advertising sites to over 5,000 nation-wide.ShopFront’s original deal with Red Square, which includes over 1,000 branded backlit off-licence and convenience store signs across the UK, was due to run out this month but the initial success of the campaign… Continue reading ShopFront Media Expands Portfolio
ITN has secured its position as ITV’s news provider by signing a new six-year contract with the broadcaster, which will run from January 2003.ITN was reportedly forced to cut its bid for the contract from £45m to around £35m in the face of competition from the Channel Three consortium (see ITC Decision Creates Competition For… Continue reading ITN Signs New Contract With ITV
Nick Jankel-Elliot of the Happy Dog market research group and Claire Nuttall, research manager at GWR took the floor at the MRG conference in London yesterday to introduce a new research technique designed to enthuse advertisers about the space in which “brands live and breath” – the home.Jankel-Elliot, director of strategy and insight at Happy… Continue reading MRG One Day Conference: Home Or Household?
The future of ITV Sport could be endangered unless its £315m contract with the Nationwide football clubs is renegotiated, according to a report in today’s Financial Times. The paper maintains that ITV has concluded that the business cannot afford the cost of the contract under the existing terms.Analysts at ABN AMRO say that this view… Continue reading ITV Sport May Be Closed By Soccer Contract
Capital Radio, News International, BSkyB and Zenith Media are launching a research project to explore the public’s opinion of the largest media brands in the UK. Image and personality profiles will be revealed by the mediaDNA survey early next year for 85 of the top media brands in the country, which account for over 80%… Continue reading Consortium Launches Brand Opinion Survey
The future of ITV Sport could be endangered unless its £315 million contract with the Nationwide football clubs is renegotiated, according to a report in today’s Financial Times. The paper claims ITV has concluded that the business cannot afford the cost of the contract under the current terms. Analysts at ABN Amro back this assessment,… Continue reading ITV Sport Closure Threatened By Cost Of Nationwide Contract, Says FT
First quarter financial results released by News Corp yesterday show a weakening performance at News International (NI), the company’s UK newspaper publishing division. Operating profits at NI fell by 24% year on year for the quarter and whilst circulation increases post-11 September will boost revenues temporarily, this effect is likely to drop off over the… Continue reading News International Operating Profit Hit By Classifieds Downturn
NTL has reported an increase in losses of 33% in its Q3 results, in line with targets for the year. Revenues were up 15% on Q2, reaching £132 million, whilst pre-tax losses grew to £713 million. The increase in losses is largely as a result of rising interest costs, NTL are struggling with a £70… Continue reading NTL Reports 33% Increase In Losses As Results Fall In Line With Forecasts
Future Network was one of the best performers among the media shares yesterday, its price climbing 1¼p or over 5% to 25½p. The company is due to launch a preview issue of the official UK magazine for the Xbox games console, timed to coincide with the product’s US launch.At the other end of the scale,… Continue reading Sharewatch
Global market research company, Taylor Nelson Sofres (TNS), is to acquire Theatrical Entertainment Services and its sister company RapidChek Reporting (together TES) – the largest US supplier of box office sales and cinema tracking services to the film industry and cinema operators. TNS will pay an initial cash sum of £25.9 million (US$36.8 million) for… Continue reading Taylor Nelson Sofres Acquires US Cinema Ad Tracking Group
