Blow Up Media, the giant poster contractor, is increasing the scope of its national network with the launch of a new office in Birmingham.The office, which will be run by Harvey Andrew Glen, formerly of More O’Ferrall, will manage sites in Scotland, Wales, the Midlands and the North of England and has already secured “high… Continue reading Blow Up Opens In The North
Last night’s MRG evening meeting discussed how the industry is moving beyond display advertising and is increasingly using sponsorship, promotion and direct marketing to reach consumers in “more subtle and creative ways.”Nicky Williams of ACNielsen MMS started the discussion by outlining the changing media environment. She explained that traditional media adspend is evolving as advertisers… Continue reading MRG Evening Meeting: Beyond Display Advertising
Stocks indices plummeted as the New York Stock Exchange, Dow Jones and Nasdaq opened today for the first time since the attacks on New York and Washington last Tuesday (see Insight Analysis: Can Traders Stabilise The Market As Wall Street Reopens?). This is despite a 0.5% cut in the US interest by the Federal Bank,… Continue reading Stock Falls As Wall Street Reopens
Media shares suffered significantly in week on week analysis after Tuesday’s devastating attacks on US wiped billions of pounds off the UK stock market and brought the FTSE 100 to its lowest point for over a decade.SMG , which became the latest broadcaster to be affected by the advertising downturn announcing a 33.7% loss in… Continue reading Sharewatch
Pre-tax profits before exceptionals at Ulster Television (UTV) fell slightly in the six months to 30 June, mainly due to the downturn in advertising levels. Interim pre-tax profits came in at £6.4 million, compared to £20.4 million for the same period last year, which included the £13.4 million profit contribution from the sale of the… Continue reading Ulster TV Profits Fall, But Outperform ITV Network
BSkyB would be interested in buying a stake in ITV companies Carlton and Granada if the Government changed the current cross media ownership laws, according to CEO Tony Ball.Speaking at the Royal Television Society conference in Cambridge Sky’s chief executive said that that if the current broadcasting laws, which prevent BSkyB from owning more than… Continue reading BSkyB To Go After ITV Partners?
For media stocks the short- to medium-term situation is now looking even worse than it did before the tragedy in the US, when there was already a worry of impending full-scale recession. Advertising levels are likely to drop as media devote much of their space to coverage of the events now unfolding in the States… Continue reading Insight Analysis: Media Stocks Show Across The Board Declines As Outlook Deteriorates
The Institute of Practitioners in Advertising (IPA) has questioned the government’s decision to approve eight out of the nine digital services proposed by the BBC, expressing “considerable misgivings” about the implications for the commercial sector.In an attack BBC’s new services, which were given the go ahead by Culture Secretary, Tessa Jowell last week (see Government… Continue reading IPA Attacks New BBC Services
BSkyB would be interested in buying a stake in ITV companies Carlton and Granada if the Government changed the current cross media ownership laws, according to CEO Tony Hall. Speaking at the Royal Television Society conference in Cambridge, Sky’s chief executive said that if the current broadcasting laws were changed, Sky would consider investing in… Continue reading BSkyB Eyes Up Terrestrial Opportunities
Jazz FM has developed an internet radio sponsorship package to allow advertisers to sponsor Jazzfm.com’s live audio stream.Advertisers will be able to sponsor 20 second audio trailers which will appear every time a user connects to the Jazz FM live feed. The package will include branding of the live feed button and banner ads on… Continue reading Jazz FM Offers Online Ad Package
