NetChannel, the Internet television service, will be adding a UK travel site to its package. Travel-UK, which launched earlier this year as a travel information resource, will now join the likes of What’s On Stage? , Ad Hunter , HealthNet and Loot , which NetChannel subscribers can view via their TV sets. Other facilities offered… Continue reading Travel Added To NetChannel Package
London News Radio is to launch a new radio station for the City under a short term licence.City News Radio, which takes to the air at 5am on January 5 and will continue broadcasting until January 30, will be receivable within the Square Mile. Programming will consist of City news, financial updates, market figures, general… Continue reading New Business Radio Station Launched For The City
MTV has signed its first UK-exclusive sponsorship deal with Wella Shockwaves. The £500,000 deal, which begins on January 1 1998, will see the hair-care product tied-in with MTV Hot, a daily show examining the latest fashion, music and news.Subscribers can access the Sponsorship Database by selecting “Sponsorship” from the drop-down box at the top of… Continue reading MTV Links Up With Wella
Border TV has announced pre-tax profits for the half year ended 31 October of £1.5 million (down from £1.52m the previous year), though turnover increased from £6.728m to £7.782m. Border put the loss in profit down to the set-up costs of £679,000 for Radio 106FM.Ad revenues for the period grew 4% in the group’s TV… Continue reading Ad Revenues Grow At Border
According to the latest CIA MediaLab survey the BBC’s promotional re-work of Lou Reed’s classic ‘Perfect Day’ was fairly well-received by the public. The youth audience (15-34) was found to be most aware of the video as 60% of this group claimed to have seen it. Only 47% of 35-54s took any notice and only… Continue reading BBC’s ‘Perfect Day’ Is Okay
http://www.wpp.comCertainly the most exciting thing about the Website of the ‘largest communications services company in the world’ is the rubber band/tea-bag/licorice allsort/paperclip man who jumps around to greet you on the site’s homepage. From this page in, however, the whole things slips slowly downhill. From a company that claims to be the biggest of its… Continue reading Website Of The Week – WPP
The Internet Advertising Group, a consortium of leading online publishers, has agreed a set of voluntary guidelines by which advertising on the Web should be sold.At a meeting last week members of the group, which includes the Electronic Telegraph and Channel 4, decided to standardise banner ad sizes and use definitions developed in the US… Continue reading IAG Set Web Standards
Pritt Stick will be sponsoring ITV’s children’s art show, Art Attack. The association begins next Wednesday and will run for the rest of the series until April.Subscribers can access the Sponsorship Database by selecting “Sponsorship” from the drop-down box at the top of this page.ITV: 0171 843 8000
IPC Magazines has announced that Lesley Johnston, currently editor of Mizz, has been appointed as editor of Options from February 1. The move comes after just 10 months in charge at Mizz, during which time she has steered the magazine through a major relaunch.Meanwhile, Claire Barrow has been promoted to the position of ad manager… Continue reading Changes At IPC
GMTV and Unilever’s Elida Fabergé have signed a deal which will see Fabergé’s Vaseline brands endorsing the national weather forecasts on the breakfast television channel. The £1m deal runs from 1 January 1998 throughout next year. During the winter the forecasts will be associated with Vaseline Intensive Skin Care and during the summer they will… Continue reading GMTV Team Up With Vaseline And Deodorant
