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Good-Loop has launched a connected TV (CTV) format which rewards viewers’ attention with a free donation to charity.

Unilever has said it will continue to increase spend in brand and marketing in the second half of 2022 in its latest quarterly results.

Elon Musk has reportedly fired Twitter’s CEO Padrag Agrawal after completing his takeover of the social media company.

Amazon’s share price slid yesterday as it disappointed on fourth quarter sales forecasts.

Focussing on quantity over quality media in difficult times will result in short- and long-term damage to your brand, warns the CEO of Raconteur.

Sky Media has launched a campaign for its targeted TV platform AdSmart to encourage small and medium sized businesses to advertise on TV.

In brief: Sky’s revenue dropped by 14.7% to $4.3bn in the third quarter of 2022 compared to the same period in 2021.

Hearst Magazines has appointed Katie Vanneck-Smith as Hearst UK CEO.

Ignoring the needs of these women is not only ageist, it is bad business.