More Uk articles

Even though the UK has BARB measurement data and Cflight and Project Origin in the pipeline, we are still behind the US in their campaign measuring abilities, the Future of TV Advertising Global heard today.

Snapchat has expanded its in-app drug education experience called “Heads Up” to the UK today.

Mediatel News’ daily round-up of everything going on in the media industry today.

Being an ‘on demand’ marketer during this pandemic has been challenging – particularly now that we’re being told to work from home again.

Sky and Channel 4 will share live UK coverage of the Formula 1 season finale this Sunday. 

The two companies are working on series of activations that couple DOOH with virtual worlds, aimed at driving incremental reach for advertisers. 

Despite advertisers being in “violent agreement” that Origin should happen, the practical problems of making it reality also came to the fore.

The7stars has appointed Bignell as commercial director as it looks to put more “innovative” trading solutions into place.

There is a place for personalised advertising, but for brands that have done the hard work through their marketing, writes The Programmatic Advisory’s strategy director

Pinterest will offer employees extended paid leave for new parents, pregnancy loss and babies in intensive care amongst other benefits.