More Uk articles

The total craziness of Trump and the growing uncertainties surrounding Brexit could actually add up to the biggest boost traditional media has enjoyed in recent times, writes Raymond Snoddy.

Full report available at: Mediatel Connected > Display > Press

Sizmek has promoted Andrew Morsy to the newly created role of UK managing director.

Between January and December 2016, just two national newsbrands had a readership dominated by print – with the majority of readers now accessing news content via mobile.

While the majority of magazines are still enjoyed in their printed form, mobile continues to play a growing role in readership.

The half-day conference will see senior media and creative planners, clients, media owners, data business and programmatic companies debate the role of the planner in an increasingly automated business.

Withholding payments for more than 90 days is the new norm as brands and agencies squabble over viewability and ad fraud issues, writes Matt Byrne.

Publishers are under pressure to boost online revenue, yet marketers complain of wasted adspend and inefficiencies. RadiumOne’s Timmy Bankole wonders if guaranteed audiences could solve both problems.

A five year study conducted by Google and Kantar TNS shows that 74% of UK consumers use smartphones, compared to 51% in 2012.

Apple Tree Yard, The Voice and The Halcyon all helped kick off a strong start to the year.