Mediatel is hosting its first Out-of-Home Summit on 23 January, bringing together key players to share their views on the sector’s newest developments and challenges, and OOH’s role in the media landscape.
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Four days into the New Year and already there are so many talking points: The spectre of an ad-blocking meltdown, trouble at Vice, Snap lols, Hopkins World, JPMorgan’s YouTube fix…and Murdoch calling Trump a fucking idiot.
Based in the Wavemaker Paris office, Hernandez will lead the agency’s relationship with the global L’Oréal clients based in France.
The former Sun and Mail Online columnist will be joining the likes of English Defence League founder and ex-leader Tommy Robinson, and will be writing a regular column at her new site HopkinsWorld.
To stand any remote chance of appreciating the future you have to have a feeling for the past, writes Raymond Snoddy.
An augmented reality lens featuring Captain Morgan would have appealed to too many users under the age of eighteen, the ASA has ruled.
The broadcaster hopes to eventually offer a full ad sales service that will rival global media companies.
As of this week 19 Dennis titles will be available on the digital newsstand, including Cross Stitcher, Computer Shopper, Cyclist and Viz.
The ASA has banned an advert from online dating service eHarmony which claims it can match people based on scientific evidence.
According to Axios, the music streaming service – which is currently being sued for $1.6 billion (£1.18 billion) in unpaid royalties – confidentially filed IPO documents at the end of December.