WPP Results Beat Expectations, But Shares DipWPP, the global advertising and communications group, has beaten expectations with its full year financial results showing a pre-tax profit of £490 million, up 29% on the previous year, despite the prevailing tough advertising market conditions.Despite the strong performance, WPP says that it expects advertising growth to remain flat… Continue reading WPP Results Beat Expectations, But Shares Dip
The proposed £50m merger between internet research group NetRatings and its main rival Jupiter Media Metrix has collapsed following opposition from US anti-competition authorities.NetRatings, which is 64% owned by VNU, announced last October that it planned to acquire Jupiter MMXI’s global operation and integrate it with its own online research and measurement services (see NetRatings… Continue reading £50m Internet Merger Collapses
Telewest was the best performer in yesterday’s media market regaining ground lost last week over accountancy worries (see Sharewatch). Shares rose 27.78% to close at 23p, an increase of 5p on the previous day.RTL and Pearson also performed strongly in yesterday’s media market. The former saw stock climb 5.53% to finish at £28.62 and the… Continue reading Sharewatch
The IPA has come out in support of political advertising on TV and radio in an attempt to increase public awareness of the electoral process.In its submission to the Electoral Commission, the IPA recommends that party political broadcasts (PPBs) on BBC stations should be supported with paid-for advertising on commercial stations. The advertising body estimates… Continue reading IPA Backs Political Advertising
Capital Radio has bought Greater Manchester’s Big AM analogue and digital licences from the Wireless Group for £250,000. The licences will be rebranded as Capital Gold, increasing the potential audience of the Capital Gold Network from 15.8m to 18.1m adults.David Mansfield, chief executive of Capital Radio, said: “The acquisition is the latest development in our… Continue reading Capital Buys Big AM To Extend Gold Network
For many of us, seeing the events of 11 September unfold live across a multi-media landscape will be up there amongst the most profound, world changing moments we have witnessed. Needless to say, the face of the media changed in the aftermath. But, some months on, Denise Turner of Media Planning Group asks, is the… Continue reading Feature: Media In A Changed World
BBC Worldwide is closing its monthly teen magazine Live & Kicking after the title saw a 41.7% decline in circulation in last week’s ABC results.The title, which had its problems added to when the Saturday morning TV show on which it was based ended its run last Autumn, is to be replaced with a new… Continue reading BBC’s Live & Kicking Gives Up The Fight
ITV’s Pop Idol website failed to achieve the success of its TV parent and did not match up to the online version of Channel 4’s Big Brother, according to a survey from NetValue.Figures show that 450,000 people visited the Pop Idol website during January 2002, an increase of nearly 550% on December’s visitor figures of… Continue reading Pop Idol Flops Online
JCDecaux Airport has unveiled RADAR, a measurement tool for airport advertising which enables profiling of individual sites and campaigns around airports in order to determine the most effective site or sites to reach a given target audience.Richard Malton, marketing director at JCDecaux Airport, said: “As the only truly global advertising medium, airports provide a targeted… Continue reading Airport Planning Tool Launched By JCDecaux
Emap is closing its monthly hair and beauty title Celebrity Looks after admitting that it could no longer make the magazine work in the current market.A spokeswomen for Emap today confirmed that April’s issue of the magazine, which launched in 1983 as a spin-off from J17, would be the last. She said: “A great deal… Continue reading Emap’s Celebrity Looks Fades Away
