The Government has reportedly shelved plans to pay for millions of people to switch to digital TV fuelling speculation that the current 2006-2010 deadline for the digital switchover will not be met.A report in today’s Financial Times claims that a scheme enabling millions of UK households to go digital was abandoned by the Government last… Continue reading Digital Deadline May Be Threatened
Telewest and its regional subsidiaries are rebranding as Telewest Broadband in a move intended to strengthen the company’s position in the UK broadband market.The rebranding includes Yorkshire Cable, Cable London and Cable Birmingham, which will be united under a new corporate logo designed to represent Telewest’s combined telephone, internet and broadband services.Managing director of Telewest’s… Continue reading Telewest Announces Rebrand
RAJAR has announced the extension of its contract with research contractor Ipsos-RSL for a further two years from January 1, 2003, and revealed progress in its plans for an electronic data collection method.Jane O’Hara, managing director of RAJAR, which released third quarter radio listening figures last month (see BBC Retains Lead In RAJAR Results), explained:… Continue reading RAJAR Renews Ipsos-RSL Contract
The Advertising Association has backed proposals to deregulate the advertising of gambling products. The recommendation to lift the remaining bans and restrictions on advertising gambling products and premises formed part of the Gambling Review Report, published by the Gambling Review Body. However, the AA has voiced its opposition to the proposal that advertising regulation for… Continue reading AA Backs Gambling Ad Deregulation
The Wireless Group (TWG) is to finance the repayment of its remaining bank debt through the sale of Wave 105 FM to Scottish Radio Holdings (SRH) for £18.0 million. Following the disposal, TWG will be left with a cash balance of £1 million.The move follows the £25.5 million sale of Scot FM to the Guardian… Continue reading Wireless Offloads Wave 105 In Debt Clearance
ISBA and the IPA are both lobbying the UK’s e-commerce minister Douglas Alexander, while the Internet Advertising Bureau has launched a “Save Our Cookies” campaign in response to EU proposals on internet “cookies” which the organisations believe could severely damage the fledgling e-commerce industry.The proposal has been laid down in an amendment to the EU… Continue reading Protests At Cookie Cutting Proposals
Outdoor Connection has negotiated a strategic alliance with PHD, OMD UK and Blade GB to form Digital Connection, the first specialist unit to focus solely on planning and buying digital outdoor media.Launched yesterday, Digital Connection hosts a database of existing digital formats and is to develop planning tools for non-traditional forms of outdoor media including… Continue reading Digital Outdoor Planning Unit Launches
Dave King, Emap’s broadcast sales director has been chosen to replace Tom Toumazis as managing director of Emap Advertising, following Toumazis’ resignation last month. Elan Closs Stephens CBE has been reappointed by Culture Secretary Tessa Jowell as chair to the Board of Sianel Pedwar Cymru (S4C). She will be reappointed from 1 April 2002 until… Continue reading Appointments Brief
Mega Profile has signed a deal with Littlewoods allowing it to use the retail chain’s properties as giant advertising sites.The five-year deal gives Mega Profile exclusive rights to use the facades of the 350 sites owned nation-wide by the retail chain. Mega Profile will be responsible for erecting and maintaining PVC banners on the sites… Continue reading Mega Profile Signs Littlewoods Deal
The Radio Advertising Bureau (RAB) has launched six new radio executions as part of its ongoing campaign to promote the effectiveness of advertising on commercial radio. It is hoped that the campaign will help turn the current ad downturn to radio’s advantage.Douglas McArthur, RAB chief executive, said: “The current advertising slowdown looks set to continue… Continue reading RAB Launches New Radio Spots
