In the past it has been provocative stuff like Sophie Dahl’s nude Opium adverts which attracted the most newspaper coverage, but in this quarter’s Ads That Make News survey it was the more staid names of BT, Tesco and even the Church of England that proved to win most headlines.Nick Fitzherbert, director of Propeller, which conducts the survey,… Continue reading Tesco Tops Ad Controversy League
The ITC has reappointed Vanni Treves as chairman of Channel 4 until the end of 2003. Treves has held the position, which is part-time, since 1998 and the decision to continue his contract has been approved as required by the Secretary of State for Culture, Media and Sport.ITC chairman, Sir Robin Biggam welcomed the decision,… Continue reading Treves Retained As Channel 4 Chair
RevenueYear on year analysis shows that TV revenue fell across the board during September, as the terrorist attacks on the US cast a shadow of gloom over the industry, which was already in the midst of an advertising downturn.Total terrestrial TV revenue fell 16.9% year on year. ITV was the worst hit with revenue dropping… Continue reading TV Market Round-Up – August 2001
New research suggests that the use of SMS text messaging could be as high as 90% among 20-25 year olds. This figure comes from quantiative research carried out by Target NMI’s Sub-Urban plus project, which uses a bespoke interactive online panel of 5,000 people who express an active interest in music, film, fashion, home entertainment… Continue reading Survey Uncovers Youth Culture
TiVo has signed a licensing deal with Sony allowing the company to incorporate TiVo’s personal video recording (PVR) technology into electronic consumer products.The deal is the first stage in TiVo’s strategy to licence its technology to consumer electronics companies worldwide and represents a significant step for TiVo in creating a broader market for its service.TiVo… Continue reading TiVo Secures Licensing Deal With Sony
The ASA is exercising its “last resort” power and is requesting that the Office of Fair Trading (OFT) takes action against Magna Jewellery for continually placing misleading adverts.The ASA’s director general, Christopher Graham, said: “When a company consistently fails to abide by the rules of self regulation the ASA will ask the OFT to take… Continue reading ASA Brings Out The Big Guns
WPP, which is still awaiting a decision as to whether it will be allowed to back out of its deal with Tempus (see WPP Seeks Escape From Tempus Deal), was the best performer in yesterday’s FTSE 100. Shares were up 8.38% to finish at £5.36˝, an increase of 41˝p on the day before.Shares in Carlton… Continue reading Sharewatch
A consultation asking for views on how to regulate the media industry will be published next month, it was announced yesterday by Culture Secretary Tessa Jowell, but in a speech in Belfast, while supporting the idea of building a competitive market, she hinted that support for a reduction in the plurality of ownership could be… Continue reading Jowell Announces Communications Consultation
ITV is moving The Premiership from its 7pm slot to a later time of 10.30pm, after the sports highlights programme failed to attract enough viewers. A move of this nature has been predicted by media-watchers ever since the timing of the new show was announced, and disappointing audience figures have added weight to the argument… Continue reading ITV Relegates Premiership
Cinema saw another successful month in terms of admissions during September, with a 13.5% rise year on year bringing the total to 10.6 million, and putting the industry on course to reach the Cinema Advertising Association’s (CAA) predicted year end total of 148 million, having reached an admissions total of 113 million during the year… Continue reading Cinema Enjoys Successful September
