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Yahoo! and eBay have joined forces in a new deal bringing together advertising, payment and communications, that sees them further consolidate their positions in the ongoing online feud with Microsoft and Google.Under the multi-year partnership, “click-to-call” advertising, which allows users to click on an ad link and call advertisers direct from their computers, will be… Continue reading Yahoo! And eBay Join Forces

Big Brother beat down the opposition once again with an amazing 4.3 million adult viewers watching last night’s show, possibly because they had heard that Dawn, following rule breaking, was in for a severe reprimand.Big Brother’s 21.1% share of viewers reflects the massive buzz the show is creating at the moment, with suicidal Shahbaz leaving… Continue reading Big Brother: Big Viewing Figures

Sky has released a taster of the findings from its 33,000 strong Sky View panel at the third annual Interactive TV Advertising (iTV) show this week.Over the past year, the Sky View panel (see Sky View To Launch By End Of 2005) have completed questionnaires about job, income and interests, as well as having a… Continue reading Sky Interactivity Findings

BBC Two could rejuvenate its brand to attract a younger demographic by making more of its content available online. The broadcaster, whose main audience is said to have an average age of 54, has successfully trialled new ways to connect with its audiences via broadband downloads.The trials, which were the biggest experiment of their kind,… Continue reading Beeb Broadband TV Trials Attract Younger Audience

Ulster Television (UTV) expects its talkSPORT radio station to receive a World Cup revenue boost (see TalkSPORT Campaign Reaches Fever Pitch), and agrees with commentators that ITV1 will not do as well from the tournament as had been anticipated.UTV chairman John McGuckian was speaking at the company’s AGM today, where he said that UTV expected… Continue reading TalkSPORT World Cup Revenue Growth

The RadioCentre has its first chief executive with the official appointment today of Andrew Harrison. The job was rumoured to have been offered to Harrison last week and it has now been confirmed that he has accepted the post.The formation of The RadioCentre was announced in February (see Commercial Radio Creates Single Body To Strengthen… Continue reading RadioCentre Chief Confirmed

The post of chief executive of media industry regulator Ofcom is up for gabs after confirmation of the imminent departure of current incumbent Stephen Carter.Carter, who became chief executive on 1 March 2003, will continue leading on financial and operational issues until he formally steps down as CEO of the government watchdog on 15 October.… Continue reading CEO to Leave Ofcom

Vodafone has reported an overwhelming take-up for their mobile TV service, launched last year with BSkyB. Sky Mobile TV, which is streamed straight to mobiles so it doesn’t need to be downloaded, has signed up over 100,000 subscribers, and now experiences over 70,000 streams per day.Speaking to delegates at MEM2006, the annual Mobile Entertainment Forum… Continue reading TV To Go

Text messaging football fans should be careful that their thumbs don’t drop off, after a staggering 120 million messages were sent on FA Cup final day (May 13) and a whopping 124 million on Champions League final day (May 17).Figures revealed by the Mobile Data Association (MDA), show that 104 million texts were sent per… Continue reading Text Messaging Continues To Grow

Business magazines have retained their position as an invaluable source of information despite the boom in online publishing, new research commissioned by Royal Mail reveals.The survey of UK business decision makers saw 92% say that printed magazines are as relevant as ever, stating that print copies would be their chosen route for receiving industry information… Continue reading Businessmen Prefer Print