Leading digital radio consortium MXR Digital has brokered a deal with radio manufacturer Pure Digital to give away a seasonal digital radio each day until Christmas Eve, creating what it claims is the first digital advent calendar and aiming to boost sales of digital receivers in the run up to Christmas.In two separate promotions, from… Continue reading Pure To Boost Radio Sales With Advent Calendar
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The BBC has lost the radio rights to the Oxford and Cambridge boat race just nine months after seeing television coverage of the event snatched by ITV.Chrysalis-owned talk radio station LBC has signed an exclusive five-year deal to broadcast the annual Boat Race, in a move that brings an end to the BBC’s 78-year unbroken… Continue reading Another Slap In The Boat Race For The BBC
Channel 4 has outlined its vision for the future, calling on Ofcom to provide partial public funding to ensure its continued existence in a digital-only television environment.The broadcaster’s plans to increase its public service broadcasting with funding from the Government were detailed in a written submission to the consultation process for Phase 2 of Ofcom’s… Continue reading Channel 4 Outlines Public Funding Proposals To Ofcom
Sir Martin Sorrell’s WPP group saw shares rise by 0.69% yesterday to close at 581p, despite news that its proposed merger with Grey Global could be delayed following a European Commission request for further information prior to approving the deal.The request for additional details of £845 million merger comes under the European Commission’s competition protection… Continue reading Sharewatch: WPP Rises Despite Delay Over Grey Deal
Viacom Brand Solutions has appointed Nick Bampton as its new managing director, replacing Paul Curtis, who left unexpectedly to join Sky Media.Bampton, previously sales director at the multi-channel sales house, stepped up to fill in for Curtis on a temporary level last month. However, he will now take up the position on a full time… Continue reading VBS Confirms Bampton As New Managing Director
Emap Advertising has secured a deal to promote Buena Vista International’s latest film release, Ella Enchanted, with a three month cross-media campaign.The six-figure campaign, brokered by Carat, will centre around the creation of a bespoke magazine, Enchanted Teen, to be given away free with more than 200,000 copies of flagship pop gossip and music fortnightly… Continue reading Emap To Create Bespoke Magazine For Film Promotion
Approximately 100,000 copies of January’s FHM magazine will literally vibrate off the shelves as part of an innovative deal to promote Gillette’s new M3 micro-pulsating razor.The ground breaking six-figure promotion, put together by Emap Advertising and MindShare, will see a bespoke tip-on fitted to special copies of the monthly men’s lifestyle title, entitling readers to… Continue reading FHM Creates Buzz For Gillette Promotion
The Government may have to spend up to £400 million helping the most vulnerable members of society upgrade to digital television when the analogue signal is turned off in 2012.A report published yesterday by the Ofcom Consumer Panel suggests that between £250 million and £400 million will need to be invested in a ‘practical support… Continue reading Government Could Face £400m Bill For Digital Switchover
Quantum Business Media, publisher of Media Week and Press Gazette has been put up for sale with an estimated price tag of £30 million.According to a report in this morning’s Times, the publisher is to be sold to the highest bidder by its venture capitalist owner, ABN Amro Capital, following several takeover offers in recent… Continue reading Media Press Publisher To Go Under The Hammer
Capital Radio has increased revenue by 4% to £199.9 million and group profit by 4% to £23.7 million for the year, but has warned that the advertising market has shown signs of slowing in the last few months.Reporting its preliminary financial results for the year to the end of September, the radio group revealed the… Continue reading Capital Remains Cautious Despite Healthy Profits
