Cambridge has become the latest area of Britain to benefit from locally broadcast DAB digital radio content following the creation of a new multiplex by NOWdigital.The multiplex will offer local residents a range of radio services, including existing stations such as Q103, Classic Gold, Vibe FM and BBC Radio Cambridgeshire in digital quality, as well… Continue reading Boost To DAB Radio As Cambridge Gets Local Multiplex
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The Interactive Advertising Bureau has published a new set of best practice guidelines that could see pop-ups and other intrusive formats banned.The first wave of a dozen new guidelines, which have been in development for some months, have been created to champion the needs of internet users by monitoring the way in which advertisers use… Continue reading IAB Publishes New Guidelines To Curb Pop-Ups
BBC Worldwide’s new upmarket food and travel title Olive has formed a unique partnership with women’s website Handbag.com to provide a range of food content on the women’s website.The deal will see Olive play a major role in Handbag.com‘s food pages including monthly updated features such as Simple Suppers and Food in Season, as well… Continue reading BBC’s Olive Signs Content Deal With Handbag.com
The Times will this month underline its sponsorship of London Film Festival with an exclusive supplement and DVD, creating a 68-page guide to the event and giving readers a taste of more than 20 films.The special supplement, published in A5 format on Saturday 9 October, will feature interviews with major stars, actor and director profiles… Continue reading Times Backs Film Festival With Special Supplement
Giant poster specialist, MegaPoster, has been selected by the British Heart Foundation to carry the outdoor executions of its controversial anti-smoking campaign, dominating the outdoor advertising market in six major cities.The campaign, employing three large-scale banner adverts in London, Leeds and Bristol, as well as smaller sites in Liverpool, Birmingham and Manchester, builds upon the… Continue reading MegaPoster To Carry Controversial Anti-Smoking Campaign
Today offers you the second chance to win £100 of shopping vouchers. MediaTel.co.uk has created a wall chart to highlight the extent of data now available. The wall chart has been sent to all MediaTel.co.uk subscribers – with the chance to win £100 of shopping vouchers on each of the first three days this week.On… Continue reading MediaTel Wallchart – Today’s Winning Number
The rumours surrounding a merger between Channel Four and Five were given another boost when RTL boss and majority owner of Five said the group would be ‘prepared to go in to a minority position’ if the television broadcasters decided to team up.RTL, which owns two-thirds of Five, and United Business Media, which owns the… Continue reading RTL Expresses Interest In Channel 4 And Five Merger
Flextech is planning to capitalise on the growth of Living TV’s valuable youth audience with the launch of a new spin-off channel focusing heavily on reality-TV shows and exclusive acquisitions.Living TV 2 will hit the multi-channel airwaves on 13 December and will broadcast daily from 9am to midnight with a mix of US imports and… Continue reading Living TV Launches Spin-Off Dedicated To Reality Shows
IPC Media is to extend the syndication of its most famous brands with the creation of a new division dubbed IPC+ to handle the licensing of its operations world-wide.The new division has been created from the company’s Content & Licensing division and is dedicated to building IPC’s brands through commercial partnerships. IPC+ will encompass brand… Continue reading IPC Focuses On Syndication To Boost Brand Power
The UK’s radio groups saw a disappointing week, as broadcasting giants GWR and Capital announced the details of their proposed merger, only to see their share prices slide by 4.04% and 4.70% respectively.The proposed £711 million merger will create a single broadcaster controlling more than 40% of the radio advertising market. The single sales house… Continue reading Sharewatch: Radio Groups Dip Amid Merger News
