Pay-for-performance search firm Overture has bolstered of its sales operation with the appointment of Richard Firminger as sales director with responsibility for accelerating growth and service levels across the company.The appointment sees Firminger, formerly of AdLINK, DoubleClick, CMP Media and VNU Business Publications, given responsibility for managing and directing Overture’s UK sales with a brief… Continue reading Overture Boosts Growth With New Sales Director
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Media super-regulator Ofcom has appointed Peter Black, an experienced telecoms executive, as an independent telecoms adjudicator as part of the watchdog’s blueprint for growth of broadband in the UK.Ofcom unveiled its plans today, announcing that its focus will now shift from rollout and coverage of broadband services to local loop unbundling in order to encourage… Continue reading Ofcom Appoints Adjudicator To Boost Broadband Competition
The recently launched compact edition of the Times is proving successful in attracting new readers to the newspaper brand, according to a wide-ranging study being unveiled to media agencies today.The Times Compact Readership Study shows that the scaled-down edition is drawing a young, upmarket audience to the newspaper, which was traditionally been a stalwart of… Continue reading Compact Times Proves Successful In Attracting New Readers
Emap has announced a major expansion of its rock-focused music station Kerrang!, pushing the brand into northern England through the company’s seven wholly-owned DAB digital multiplexes.The growth in reach for Kerrang! is part of Emap’s strategy to extend its national radio brands and equip them for localised content. The station is currently available via DAB… Continue reading Emap Expands Kerrang! Into Northern DAB Regions
ITV has hailed the recent Euro 2004 football championships a success after they helped its sales operation to see its strongest growth in revenue since the height of the dotcom boom in 2000.The UK’s largest commercial broadcaster claims to have seen revenue increase by 17% throughout the tournament, as an overwhelming demand for airtime spots… Continue reading ITV Hails Euro 2004 A Success As Revenue Soars
MediaCom has been voted as the agency most admired by media owners in terms of its all round professionalism and commercial performance for the second year running.Between May and June this year Ocean Consulting’s latest Media Agency Monitor surveyed almost 60 top-level executives at virtually all of the UK’s major consumer media owners to gauge… Continue reading MediaCom Voted Best Agency For Second Year Running
The return of beer brand John Smith’s to campaigns fronted by comic Peter Kay has proved a wise decision by the brewery, as its 30-second spots with a ‘no nonsense’ tagline have landed the top spot in the latest Ads That Make The News survey.John Smith’s latest push builds on last year’s hugely popular ‘Ave… Continue reading John Smith’s Tops Latest Ads That Make The News Survey
MegaPoster has secured car manufacturer Mitsubishi to launch its new Colt model with a national giant banner campaign featuring two of the company’s prime sites in Birmingham and London.The two sites will spearhead a five-banner campaign that will run throughout July and August instead of the normal one month poster period. The creative will feature… Continue reading MegaPoster Drives Expansion With Mitsubishi Campaign
Independent News & Media saw impressive performance last week, rising by 7.03% analysis to close at 137p on Friday. The company recently announced that strong revenue growth has been enjoyed across all major markets for the first half of 2004.Executive chairman of INM, Sir Anthony O’Reilly, revealed that total revenues for the newspaper group are… Continue reading Sharewatch: INM Soars Following Strong First Half Growth
The Government is understood to be preparing a valuation of Channel 4 as the Treasury gives further consideration to a sell-off of the state-owned broadcaster, further fuelling rumours of a merger with Five.Government officials are understood to have consulted several city banks over the valuation process, giving a clear indication that privatisation for Channel 4… Continue reading Channel 4 Set For Valuation Ahead Of Possible Sell-Off
