UK cinema admissions for October totalled 13.4 million and averaged over 3 million admissions a week, according to the latest figures from the Cinema Advertising Association (CAA).Whilst this represents no change on the same period last year, the January to October 2002 period is up 13% year on year, with a total of 142.5 million… Continue reading October Cinema Admissions Hold Level
The biannual Media Research Group Conference takes place in Budapest later this week to examine the subject of media research in an ever-changing media environment.Speakers at the event, which runs from Wednesday 27 until Friday 29 November, include chief strategic officer at Publicis Derek Morris; COI head of research Jeremy Found; BSkyB’s head of client… Continue reading Conference To Examine Changing Face Of Media Research
The Internet Advertising Bureau (IAB) has unveiled a wide-ranging plan which aims to double the size of the online advertising market in two years.According to IAB’s managing director, Danny Meadows-Klue, there is a vast disparity between the share of advertising budgets spent on the internet and the size of internet audiences.In an attempt to tackle… Continue reading IAB Plans To Double Internet Ad Spend In Two Years
An average of 50 million text messages were sent each day during October taking the monthly total to an all time high of 1.54 billion, according to the Mobile Data Association (MDA).The daily average for October, which is substantially higher than the 21 million daily texts sent each day in October 2000, brings the annual… Continue reading 50 Million Text Messages A Day In October
The Government could be set to introduce more effective safeguards to prevent foreign broadcasters from flooding the British television market with imported programmes once the foreign ownership regulations have been relaxed.In a report published today, the Independent Television Commission outlines its proposals to give new super-regulator, Ofcom, the power to introduce strict guidelines to protect… Continue reading ITC Moves To Protect Content Of British TV
Sales of digital radios have increased considerably on the run-up to Christmas, prompting speculation that demand may outstrip supply.According to Videologic Systems, which produces the new radio, sales have also been boosted by the advent of the cheaper £99 model, as well as the traditional seasonal uplift. However, a spokesperson for the company dismissed speculation… Continue reading Digital Radio Sales Boom In Pre-Christmas Period
Week on week analysis reveals a strong performance for the media sector, which was cheered by a sustained bullish market in the US and positive corporate news flow.Investors also mulled the potential implications of the Communications Bill, which was announced last week (see Government Finally Publishes Communications Bill), and was seen causing a flurry of… Continue reading Sharewatch
Classic FM has announced plans to launch a 24-hour television channel that will attempt to bring Vanessa Mae, the Opera Babes and Yo-Yo Ma to the MTV generation.The digital TV channel, which is the first to be devoted entirely to classical music, is expected to launch at the end of next month. It will feature… Continue reading Classic FM Launches Round The Clock Music Channel
Richard Desmond, owner of Express Newspapers, is reportedly planning to launch a £50 million advertising campaign next year, as part of a plan to increase pressure on rivals the Daily Mail and the Daily Mirror.According to today’s Guardian, Desmond is preparing to unveil a nationwide television ad campaign, promotional give-aways and tactical coverprice cutting to… Continue reading Desmond Plans £50m Ad Campaign To See Off Rivals
Emap has issued a publishing statement for its teenage title, Bliss, after claiming that the latest ABC figures failed to reflect the impact of its relaunch in April.According to Emap, the circulation of Bliss for January to June 2002 stands at 267,553, compared with ABC’s figure of 250,370 for the same period, which represents a… Continue reading Emap Releases Publishing Statement For Bliss
