JCDecaux, Europe’s largest outdoor advertising contractor, has announced half-year results showing an 8.4% rise in net profits.Net earnings group share, before goodwill and exceptional items totalled E44.1 million, an increase from E40.7 million in the first six months of 2001. EBITDA (earnings before interest, tax depreciation and amortization) was maintained at E200.2 million compared with… Continue reading JCDecaux Bullish After H1 Profits Announcement
Dawn Airey, chief executive of Channel Five, has shocked the broadcasting industry by taking up an offer to join BSkyB as managing director of Sky Networks.It had been widely expected that Airey would join ITV as either chief executive, or as director of channels following the departure of David Liddiment (see Liddiment Quits ITV Director… Continue reading Airey’s Departure Represents Coup For BSkyB
Dawn Airey has announced that she is stepping down as cheif exective of Channel 5 and is to join BSkyB as managing director of Sky Networks.It had been widely expected that Airey would become ITV’s new director of channels following news of David Liddiment’s departure. However, it has been confirmed that she has agreed to… Continue reading Airey To Leave Channel Five For BSkyB
National press display advertising in the UK is ‘volatile and unpredictable’, according to the Daily Mail & General Trust (DMGT). The group says that revenue in this sector will be pretty much flat in the second half, resulting in a full year decline of around 9%.The group says that retail and travel advertising have remained… Continue reading Press Advertising Is ‘Volatile and Unpredictable’ says DMGT
GWR has appointed project-based advertising agency, do:, to co-ordinate outdoor activity for four of the largest radio stations on The Mix Network.The advertising, which will be carried across all conventional outdoor media and specially conceived ambient activity, will focus on Nottingham’s 96 Trent FM, the Black Country’s Beacon FM, Reading’s 2-Ten FM and Essex FM.Commenting… Continue reading GWR Appoints New Ad Agency To Work Across The Mix
Parents are demanding to have better information about the content of TV programmes to help them regulate their children’s viewing, according to the latest research from the Broadcasting Standards Commission (BSC) and the Independent Television Commission (ITC).The study, Striking A Balance: The Control Of Children’s Media Consumption, examined parents attitudes on how to monitor what… Continue reading Parents Call For Tighter TV Classification
The ITC has announced it is to support the BBC’s preferred method of transmission for its free-to air digital terrestrial television service, Freeview.The ITC is amending its technical standards to favour fewer channels and better quality, in a move which could antagonise commercial broadcasters, who fear the reduced number of channels could lead to the… Continue reading ITC Set To Back Fewer Channels On Freeview
Still flushed from the success of Heat magazine, Emap has invested £10 million in the launch of new celebrity women’s weekly title, Closer (see Emap Promotes Closer With Give-AwayThe special free preview issue leads with a feature of Catherine Zeta-Jones and how “she always puts her husband Michael first.” Then in her welcome letter, editor… Continue reading First Issue Review: Closer
The popularity of direct mail remains unaffected by the growth of email and web-based marketing, according to a major survey carried out by the Direct Mail Information Service (DMIS).The study, which examined 100 of the UK’s top advertisers, shows that just 7% of companies say they have replaced direct mail with web-based marketing. 61% of… Continue reading Direct Mail Remains Unaffected By Web-Based Marketing
The number of internet connections in the UK increased by 16.5% from July 2001 to July 2002, according to the latest survey of ISPs from the Office Of National Statistics.The study also revealed that the proportion of web users with permanent connections continues to rise as broadband technology becomes more accessible and ad campaigns hit… Continue reading More Brits Switching To Broadband
