Analysis of July’s TV revenue figures for the UK’s main terrestrial channels reveal an overall decline of 3.4% year on year. All channels saw revenues fall, with the exception of Channel 5, which experienced a 13.5% increase adding weight to the argument it is to develop into a major player in the television market after… Continue reading TV Market Round-Up – July 2002
The latest ABC figures for National Newspaper circulation reflect a relatively positive picture of newspaper circulation throughout August. Month on month circulation increased by 1.6% overall.The worst fall in percentage terms was seen at the Daily Record, which extended it’s losses month-on-month by 10.3%. The Financial Times was close behind, dropping 4.3% to 439,423. At… Continue reading ABC National Newspaper Round-Up – August 2002
Global media agency network, Aegis Group, has upgraded slightly its US and Asia forecast and has reduced the figures for the European market for 2002.Announcing its first half results this morning, Aegis said that the strong upfront markets in the US have pointed toward the beginnings of a strengthening media sector there, whilst Europe, which… Continue reading Aegis Downgrades European Ad Forecasts
Scottish media company, SMG, intends to sell its newspaper and magazine publishing business in order to reduce debt and to concentrate on its core operations of television and radio. By divesting of the publishing interests, SMG hopes to be able to benefit more readily from the changes in media ownership legislation that the new Communications… Continue reading SMG To Sell Publishing And Online Business
Digital commercial radio stations are now available to around 85% of the UK’s population and with uptake expected to increase in the run up to Christmas, Diane Wray, marketing director for MXR Digital Radio, explains why media agencies and advertisers should explore the potential of the DAB package.If ever there has been a reason for… Continue reading NewsLine Column: Mapping The UK’s Digital Destiny
BBC News 24 is to launch a new branding campaign across the BBC television and radio networks the day after the anniversary of September 11th.The 40 second film sets out to demonstrate the lengths the news service goes to in order to bring viewers the latest news and the knowledge behind the stories. Rachel Attwell,… Continue reading BBC News 24 Launches New Brand Campaign
UK advertising expenditure increased by 1.1% year on year during the second quarter of 2002 to £3,440 million, according to the latest figures from the Advertising Association’s Quarterly Survey of Advertising Expenditure.The figures, compiled by the World Advertising Research Centre, reveal good news for beleaguered TV sector, which saw adspend improve by 5.4% in current… Continue reading TV Leads Growth In UK Adspend During Q2
Hachette, which last month paid £40 million for Attic Futura (see Hachette Buys Attic Futura For £40 Million) is planning to become an increasingly significant UK player by consolidating its advertising operations.The group is believed to have received the go-ahead to build an advertising sales house in the UK for it’s portfolio of titles. A… Continue reading Hachette Set To Build Advertising Powerhouse
The latest figures from ABC for National Newspaper circulation reflect a relatively static picture of newspaper circulation throughout August. Month on month circulation declined by 0.3%.The worst fall in percentage terms was seen at the Sunday Express, which extended it’s losses month-on-month by 7.5%. The title has been coutrting controversy since it was taken over… Continue reading ABC National Newspaper Round-Up – August 2002
Peter Howarth is stepping down as editor of Natmags’ men’s lifestyle magazine Esquire after six years.Howarth, who has guided Esquire through a difficult period for men’s magazines, will continue as editor for the next three months, but will step down in December to pursue other opportunities.Commenting on his departure, Natmags’ managing director, Duncan Edwards, said:… Continue reading Esquire Editor Jumps Ship After Six Years
