Future Publishing is extending its portfolio of gaming titles with the launch of 101 PC Games for the pre-Christmas period.The bi-monthly title, which is aimed at hardcore and occasional gamers, will feature a DVD-ROM of 101 playable computer game demos in every issue. The magazine is designed to compliment rather than compete with existing PC… Continue reading Future Extends Gaming Portfolio With 101 PC Games
ITV’s advertising revenues are looking set to be up by 6.0% in August, better than Merrill Lynch analysts’ expectations, which had put the growth at 3.0%.Early figures for September show ITV up 0.5% in a strong TV market which will be up by 7.0% to 9.0%. ITV says that it had very few cancellations following… Continue reading Second Half Forecasts Put ITV Revenue Down 1.4% In 2002
It was a lacklustre day for media companies yesterday, with the majority seeing share prices fall. Capital saw the most significant downward movement with stock slipping 7.43% to close at £4.67˝p, a loss of 37˝p on the day before.Pearson also fared poorly yesterday with shares dropping 5.45% to finish at £5.29, down 3˝p on the… Continue reading Sharewatch
Director of the Broadcasting Standards Commission (BSC), Paul Bolt, has reportedly criticised the BBC for showing too many programmes that are “humdrum, over-familiar and formulaic”.In today’s Financial Times, Bolt criticises a number of BBC programmes including police drama, Mersey Beat and hospital series, Holby City, saying: “One begins to wonder what really is the point… Continue reading BSC Director Criticises BBC Programming
Outdoor Advertising revenue for the second quarter of 2002 declined by 1.9% year on year to £173.6m, according to the Outdoor Advertising Association.The results show a steady improvement from the 10.9% year on year drop in first quarter of 2002. Although, overall the figures revealed a 6.2% decline in the first six months of 2002,… Continue reading Outdoor Advertising Association Sees Signs Of Recovery
H Bauer is set to launch a new monthly women’s magazine called “Spirit & Destiny” next month.The saddle-stitched, 132-page magazine will be priced between £2.50 and £3.00 with an initial print run of 250,000. It will focus on new age therapies, astrology alongside the traditional staples of women’s glossies; beauty, fashion and health. The magazine… Continue reading H Bauer Launches New Women’s Monthly Magazine
ITV’s advertising revenues are looking set to be up by 6.0% in August, better than Merrill Lynch analysts’ expectations, which had put the growth at 3.0%.Early figures for September show ITV up 0.5% in a strong TV market which will be up by 7.0% to 9.0%. ITV says that it had very few cancellations following… Continue reading Second Half Forecasts Put ITV Revenue Down 1.4% In 2002
Net loss at News Corp hit $1.7 billion for the fourth quarter, up considerably on the $265 million loss of the same period the previous year; full year loss rose from $45 million to $6.3 billion. Net profit fell by 8.0% to $636 million for the year. Excluding write-downs, revenues increased 10.0% to $15.2 billion.The… Continue reading Write-Downs Hammer News Corp Figures
Flytxt has launched an interactive marketing campaign in conjunction with independent film distributor, Metrodome Distribution, to promote a new action-comedy film “The Wash”.The campaign will feature interactive SMS messages competitions alongside posters and television commercials on MTV and E4. The promotion will focus on the films target audience, 15-25 year old urban-living music lovers. Those… Continue reading Flytxt Launches Targeted Film Promotion
Emap has come together with Southern Comfort in a £1m cross-media deal that will see the drinks brand sponsor FHM and FHM.com.The year-long deal, which was negotiated by MediaVest, begins in October’s issue of the magazine and features monthly advetorials in which an FHM journalist travels around the world experiencing various “Comfort Zones”.The initial press… Continue reading Emap Secures £1m Sponsorship Of FHM
