Chrysalis has stepped up its attempt at winning the new radio licence in Manchester, by previewing its talk radio bid with an online broadcast.
The website for GMBC, the proposed 24-hour talk station, is available at GMBCradio.co.uk and gives background on the proposal together with programming, interviews with the organisers of summer events Sky Festival and Manchester Pride, as well as a live feed from LBC in London.
LBC Breakfast show presenter, Nick Ferrari, will host an evening event in the city later in the year, to generate a buzz around the station.
Chrysalis has promised GMBC will be personality-led and provide more local news coverage than any other Manchester commercial station.
If Ofcom agree the licence after the 5 October deadline, it will give the group a second Manchester radio station, alongside the dance and RnB-focused Galaxy, with GMBC reaching an estimated 1.4 million adults.
Earlier in the year, the company announced it would bid for the new commercial FM licence in Manchester, meaning that if the company is successful, the new station will the first local commercial speech radio station outside of London in England (see Chrysalis Plans Manchester Speech Radio Bid).
Chrysalis: 020 7221 2213 www.chrysalis.com