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Ecommerce Technology Investment Continues Apace

Ecommerce Technology Investment Continues Apace

The collapse of the dotcom bubble has failed to quash technology investments in ecommerce technology, according to a new survey by Forrester Research.

The report says that IT investments in ecommerce are alive and well, with ecommerce budgets outpacing the rest of IT budgets at present. Around three-quarters of companies are maintaining or increasing their ecommerce initiatives this year.

Expenditure of consumer-facing ecommerce technology is expected to rise by 4.8%, whilst supplier-side spending will be more in line with overall IT budgets, growing at 1.9%.

Jupiter Research forecasts that US ecommerce will sales will rise by 24% to $65 billion this year, reaching $117 billion by 2008 (see US Online Retail Sector Gears Up For Growth).

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