Mediatel has added more speakers and topics to the line-up for The Future of Brands on 8 February – joining a long and impressive list of brands set to attend (see below).
Our panels, interviews and presentations will address some of the key themes of 2018 for brands and their agencies and media owners.
Mark Evans, CMO of Direct Line will set the event rolling in an interview with Newsline’s Dominic Mills; awarding futurist Tracey Follows will be looking ahead to how you can future-proof your brand; and Patrick Collister, head of design at Google, will discuss the state of digital creativity.
Our panel sessions will take delegates through a series of topical themes: is the tide turning back to content and context; does digital marketing grow brands; who should be the brands most trusted adviser. Metrics, brand safety and transparency will no doubt be to the fore.
In a packed day we are also going to take on the likely impact of GDPR, e-privacy, AI and blockchain; and we will hear from three new tech companies who we think are likely to make an impact in 2018.
Brands in the room and on the stage include:
Asda, Unilever, Sky, TfL, 02, Zoopla, Britvic GB, Epson, Samsung, Hiscox, Orange, Crown Commercial Service, Jaguar Land Rover, Tesco Bank, Hotels.com, Ferrero, Cancer Research UK, Dominos, Google Lego, IFRS, Honda, Asda, Boden, Wickes, Co-op Bank, Nestle, Just Eat, Zurich UK, Direct Line, Diageo, RBS, William Hill, Weetabix, Hutchison 3G UK, Pegasus Life.
You can book tickets here.
