For Him Exagerated Sales

The men’s magazine For Him (071-247- 5447) has apologised to the Audit Bureau of Circulations for exaggerating its sales figures for the periods July to December 89 and January to June 90. For Him published a circulation figure of 57,198, for July to December 89, before it had been certified by the ABC who gave an audited figure of 50,895. For the period January to June 90 the circulation first announced by For Him was 64,325, 19% more than the audited total of 51,975.