Global online TV and video revenues to nudge $22 billion by 2016

Global online TV and video revenues will reach $21.52 billion in 2016, a massive increase from the $3.48 billion recorded in 2010, according to the Online TV and Video Forecasts report from Digital TV Research.

Report author Simon Murray said: “The OTT television and video sector is on the brink of a huge take-off as the key players expand internationally, companies consolidate.”

This impressive growth will be helped as more and more households watch more and more TV and video online. By 2016, 415 million homes in 40 countries will watch online television and video, up from 177 million in 2010.

The US will remain the dominant territory for online TV and video revenues. However, its share of total revenues will drop from 54% in 2010 (when the US recorded revenues of $1,868 million) to 36% in 2016 ($7,722 million).

China’s online television and video revenues will surge from $50 million in 2010 to $1,380 million in 2016.