Google reports record revenues

Google today announced financial results for the quarter and the fiscal year ended December 31, 2012, reporting consolidated revenues of $14.42 billion – an increase of 36% compared to the fourth quarter of 2011.

“We ended 2012 with a strong quarter,” said Larry Page, CEO of Google. “Revenues were up 36% year-on-year, and 8% quarter-on-quarter. And we hit $50 billion in revenues for the first time last year – not a bad achievement in just a decade and a half.

“In today’s multi-screen world we face tremendous opportunities as a technology company focused on user benefit. It’s an incredibly exciting time to be at Google.”

Advertising revenues were $12.91 billion, or 89% of consolidated revenues, for the period, representing a 22% increase over fourth quarter 2011 revenues of $10.58 billion.

Meanwhile, Google revenues from the United Kingdom totalled $1.30 billion, representing 10% of Google revenues in the fourth quarter, compared to 10% on the same period in 2011.

The average cost-per-click, which includes clicks related to ads served on Google sites and the sites of network members, decreased approximately 6% over the fourth quarter of 2011 and increased approximately 2% over the third quarter of 2012.