LoopMe expands senior sales team

Mobile video company LoopMe has expanded its sales team with three new senior hires.

YuMe’s Annie McNamara joins LoopMe as director of AV, where she will be responsible for strengthening existing agency relationships and developing new business.

Andre Eaglestone and Hannah Brookman both join as directors of international sales, where they will focus on international agencies based in London and local agencies across the globe.

Eaglestone joins from Teads where he was head of mobile, while Brookman leaves her role as international business director at Affectv.

“We are thrilled to welcome three new senior sales hires during this exciting time of growth,” said CEO and co-founder Stephen Upstone.

“Their respective combined experience building and scaling successful video sales will accelerate and support LoopMe as we continue our momentum of rapid global expansion.”

LoopMe, a mobile video demand-side platform, currently reaches approximately one billion consumers worldwide via integration with programmatic ad exchanges and direct publishers.

Driven by artificial intelligence, the technology employs algorithms that optimise ad placements in real-time.

As it continues to develop its AI, the company is also expanding its data science team.