New Digital Director Roles At Emap

Emap is creating three digital director roles, for its radio, specialist and lifestyle divisions in order to accelerate its multimedia strategies.

Working with the leadership teams in these businesses, Emap says that the new roles will help develop and execute the digital strategy and deliver the profit & loss digital targets across the radio, specialist and lifestyle businesses.

Dharmash Mistry, managing director of Emap Performance, said: “At ECM we already have a deep understanding of what our audiences need and want. But to maintain our lead, we need to broaden and deepen our vision and shift our perspective towards digital platforms.

“Increasingly Emap’s core consists of not only magazines and local radio but also websites, information businesses, conferences, multi-channel TV and mobile services.

“The new directors will lead group-wide strategic initiatives across the business and stimulate, encourage and filter digital investment ideas – either organic or acquisition – and help teams access seed funding to develop these ideas.”

The new directors, once appointed, will report directly to Mistry.

The announcement of the new roles comes as Emap discusses with staff its latest restructure, which will see job losses at the company.

At the recent MediaTel Future of Magazines seminar, Paul Keenan, chief executive of Emap Consumer Media, discussed the changes the company is facing as it delves further into digital (see Emap Job Losses As Magazines Look To Unleash Talent).

Emap: 01733 568 900 www.emap.co.uk