The Morgan-Grampian title, Travel Trade Gazette, has again emerged as the best read travel publication in the UK market, according to the latest Travel Agents Readership Survey (TARS) by Travel and Tourism Research Ltd.
TTG has increased its average issue readership by five points to 79% since the last survey in 1990, giving it a three – point lead over its closest competitor, Travel Weekly.
TTG also came first in 17 out of 20 survey categories, including most reliable and accurate title.
Morgan-Grampian: 081 855 7777
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