Ciaran’s latest drama on the cobbles brought in the highest amount of viewers last night with the second episode of Coronation Street peaking at 8.9 million. Soaps dominated ITV1’s prime time slot; the evening began strongly with Emmerdale managing an average of 7.3 million and a 32% audience share.
The first episode of Corrie followed with an average audience share of 36%, the highest across all channels. In the Corrie sandwich slot was sandwich-filler documentary series Little England which failed to keep ITV1’s momentum going with an average audience of 3.3 million (a 13% audience share).
At this point viewers switched over to BBC1 in large numbers for EastEnders, which actually peaked higher than Corrie in its last fifteen minutes, but the average audience across the episode ranked 29,000 viewers short of its northern rival at 8.6 million. Tuesday’s dose of grimness, focusing on Tanya’s attempt to keep her illness secret, secured an audience share of 33%, the second highest share of the night. The majority of viewers strayed away from BBC1 for the rest of the night with future I’m a Celebrity hopefuls on Young Apprentice peaking with 3.6 million viewers in the last fifteen minutes. Sir Alan’s tool factory managed to secure an audience share of just under 13% across the whole episode.
BBC2 peaked with University Challenge, grabbing an average audience of 3.1 million viewers. Afterwards numbers fell, with MasterChef: The Professionals peaking at 3 million just as the latest contestant to be sent home was revealed.
ITV1 continued the night on a high with I’m a Celebrity taking an audience share of 28% for the 9pm – 10 pm slot. Interest peaked half way through at 21:15, with 7.8 million viewers, the exact moment Pat Sharpe was having a right moan.
A further 848,000 people watched the reality show on ITV1 HD, the biggest audience on the channel last night.
Overnight data is available each morning in mediatel.co.uk’s TV Database, with all BARB registered subscribers able to view reports for terrestrial networks and key multi-channel stations.