US user growth for Twitter and Facebook
US figures from The Nielsen Company show that Twitter and Facebook have both recorded large year on year growth in unique users.
According to the latest figures, for March 2010, Facebook saw unique user numbers increase by 69%, while Twitter was up 45%.
Globally, the total minutes spent on social networks monthly saw a more than 100% gain over the same time last year, said Nielsen, driving the average time per person spent on social networks to over six hours per month.
| Metric | Mar-08 | Mar-09 | Mar-10 |
|---|---|---|---|
| Unique Audience (000) | 214,218 | 261,740 | 313,690 |
| Total Minutes (000) | 28,577,539 | 55,703,031 | 113,061,590 |
| Time Per Person (hh:mm:ss) | 02:13:24 | 03:32:49 | 06:00:25 |
Source: The Nielsen Company