March was a poor month for commercial TV, with all channels reporting declines in revenue.
ITV Breakfast took the biggest hit, down -11.7%, followed by Channel 4, which was down 11.2%.
A -2.6% decline took ITV1’s revenue to £118.3 million, while a -1.8% drop saw Channel 5 drop just £500,000 to £27.4 million.
Total Terrestrial (inc. ITV Breakfast) was down -4.9% to just over £196 million, while a -0.5% revenue decline meant that Total Satellite channels finished the month with £144.7 million.
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