Interview: The evolution of magazine media

From emerging tech and digital opportunities, to a new era of publisher collaboration, magazine media has much to look forward to, says Adam Bullock, co-founder of Contented.

At a joint Mediatel and Magnetic event examining the challenges and opportunities for magazine media, Newsline spoke with Bullock to hear what the industry can expect over the next 18 months.[advert position=”left”]

In the interview above Bullock notes how new trends in the ways audiences behave are giving rise to fresh opportunities for quality and long-form editorial.

He also explains how brands could benefit from wider publisher collaboration – helping to join the dots in a noisy and content-rich world where competition for adspend has never been more fierce.

To find out more about Mediatel events, click here.