Mail Metro Media launches ad manager for SMEs

Mail Metro Media has launched The MailOnline Ad Manager, a self-service platform for SMEs to manage their own ad campaigns across its online portfolio of MailOnline, Metro.co.uk and iNews.co.uk.

The MailOnline Ad Manager will provide businesses with access to prospective customers, who make up the 10 million UK adults who engage daily with Mail Metro Media’s digital portfolio.

Prospects are targeted by postcode, interests and life stages. It requires no minimum spend and offers rates that compete with social, search and local titles. Live campaigns can be launched in under 24 hours.

Dominic Williams, executive director, advertising, Mail Metro Media said: “Small business is the backbone of the UK, and with many SMEs being hit hard by the unprecedented global pandemic, Mail Metro Media is committed to helping them bounce back by supporting their ongoing success during these difficult times.

“The MailOnline Ad Manager will streamline the advertising process for SMEs so they can successfully and effectively set up affordable and targeted digital campaigns that will reach their customers. We have seen what great success big brands have advertising with us, and now every business in the UK can benefit from our scale and engagement.”