The Guardian appoints Sky’s Wynn as chief supporter officer

In brief

The Guardian has appointed Liz Wynn as chief supporter officer, in charge of leading the global digital reader revenue strategy.

The publisher has a unique multi-pronged revenue strategy, which includes asking for donations from readers. The Guardian claims it receives more than 1 million regular acts of financial support from readers. As chief supporter officer, Wynn will look to further extend The Guardian’s supporter base.

Wynn joins from Sky, where she most recently worked as managing director of Sky TV.

Wynn will report directly to chief executive officer, Anna Bateson.