Roller Ads To Cut Crime And Increase Standout

Advertisers seeking exposure on the ever crowded high-street now have a new medium at their disposal, with new roller shutter-graphics providing brand visibility for advertisers and cammoflague for retailers wishing to install security shutters to their premises without opting for traditional metal screens.

The new advertising solution, provided by Roller Vision, offered the perfect solution to high end jewellers, Green + Benz, who required a roller shutter over their doorway, but did not want to risk antagonising their council planning department with cold, grey shutters which some believe create a hostile environment.

Toller Vision shutters are created using state of the art technology to create a visually striking effect. The company also offers custom artwork for advertisers, created by its own experienced design team. The finished shutters are also graffiti-proof, ensuring that brands and messages are left undisturbed.

In addition, interested parties can use an interactive quotation system to establish fixed, up front costs for all aspects of the job.

Achieving standout on the high street is becoming increasingly difficult, with advertisers resorting to ever more innovative means in order to convey their messages. Viacom Outdoor recently unveiled interactive billboards capable of delivering video content to the mobile phones of passers by. The billboards, first used by Viacom on the London Underground, are powered by technology firm Hypertag, equipping them with bluetooth technology to deliver music, games and video content to interested customers on demand (see Interactive Billboards To Deliver Video To Mobiles).

Roller Vision: www.roller-vision.com

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