Independent Plans Extra Content For Weekday Paper

The Independent is to bolster its weekday offering with the launch of a feature-led supplement next week, dubbed Extra and weighing in at 24 pages.

The supplement, which will reportedly aim to “surprise and excite every day,” features comment pieces from the paper’s regular writers and columnists, hitting newsstands on Tuesday to support an expanded Independent, which features more news, business and sport pages.

The new supplement builds on a three month trial of the format, publishing with the paper on Fridays in an eight page format.

The expansion of the supplement is designed to boost the paper’s performance following its switch to tabloid format last year (see NewsLine).

The latest ABC results show the Independent’s circulation slipping slightly, losing 1% year on year in March to command sales of 255,849.

Independent: 020 7005 2000 www.independent.co.uk