United News & Media has invested $30m in Creative Planet, the leading provider of B2B solutions for the film and television industry in the US. United plans to merge its own UK-based film production source, The Knowledge, with the group and, working together, develop global online and offline businesses for the market sector.
Clive Hollick, chief executive of United, said: “We are committed to building leading positions in the markets we serve, whether alone or in partnership with strong market players. Creative Planet shares our vision for revolutionising the provision of services to the film and TV production industry, and together we will make this a reality.”
CBS, Fox, NBC, Dreamwork’s SKG, MGM and Paramount are amongst the clients who rely on Creative Planet’s software, databases and services.
