The French television marketplace grew by 2.3% in February 2002, after a 1.6% growth in January, according to gross data compiled by ABN Amro.
The broker expects Q1 net advertising revenues to by down by 0.2%. TF1 is forecast to show 0.7% growth, whilst M6 will be down by around 3.0%, it said.
Last year was a record year for television viewing in France, despite the fact that advertising revenues finished down (see French TV Viewing Hits Record Year In 2001).
Media Jobs
Hello. We have downloaded cookies on your device. Some of these cookies are essential for the website to function. Others are non-essential and are used for analytics and advertising.
We need your consent for these types of cookies.
To withdraw your consent or change your cookie choices, please do this through your browser settings.
Otherwise, click OK to accept and continue.
