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About The Media Leader

About The Media Leader

The Media Leader is the media industry’s leading source of news analysis, data, and opinion. We are an independent publishing brand owned by Adwanted Group and in 2022, we rebranded from Mediatel News and launched a dedicated site and newsletter in the US.

The Media Leader is the advertising industry’s go-to resource for quality analysis, opinion and news about media and its intersection with advertising.

The publication introduced brand values that guide the title’s coverage: championing excellence, inclusion and courage in media. These values are put into editorial practice by consulting our audience and the wider industry about what are the most pressing issues that need to be improved.

Adwanted UK is the leading provider of media tech and data, with decades of experience across the media landscape. Adwanted Connected is the UK’s largest single-source of media data for agencies, media owners, brands and academic institutions.

In recent years the company has also grown an internationally-renowned events business, Adwanted Events, which runs over 20 global conferences annually including The Future of Media and The Future of TV series.

Contact Us

Submit press releases to: news@the-media-leader.com

Maria Iu
Deputy editor
maria.iu@uk.adwanted.com

Jack Benjamin 
Senior reporter
jack.benjamin@uk.adwanted.com

James Longhurst
Content director
james.longhurst@uk.adwanted.com

Sam Tidmarsh
Head of events content & marketing
sam.tidmarsh@uk.adwanted.com

Steve Scaffardi
MD of Adwanted Events & Publishing
steven.scaffardi@uk.adwanted.com

Katrina Coyne
Head of commercial
katrina.coyne@uk.adwanted.com

Kat Hendry
Sales manager
kat.hendry@uk.adwanted.com

Editorial standards

The Media Leader journalists strive to maintain the highest possible standards of ethical and professional journalism. We seek to be independent, fair and accurate and make every effort to verify and check the information we publish. We also strictly adhere to UK law in areas such as libel, privacy and copyright.

If you spot a mistake or wish to complain about our coverage, please email Maria at maria.iu@uk.adwanted.com.

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