A new study by CSG shows that despite prejudices, consumers are just as willing to use Pay TV operators when purchasing digital content as they are OTT providers.
ARCHIVE ▸ Ellen Hammett
Newsline recently spoke with Tom Barnett, MD of real time advertising start-up Switch Concepts and asked how the RTB process is evolving, the impact new technology is having on the sector and what challenges online video and mobile advertising face.
Channel 4 is set to be the first UK broadcaster to launch a dedicated iPad app for its live television programming, in a bid to get closer to its audience.
Amazon Prime Instant Video and Viacom have announced a video licensing deal that will see Amazon add thousands of episodes from Nickelodeon, Nick Jr., MTV and COMEDY CENTRAL—including a collection of unique subscription TV shows.
New panellists for MediaTel’s Connected Consumer Conference have been announced, including experts from BSkyB, Channel 4, Decipher, Mindshare, Videology, BARB and ITV.
YouView is set to add internet channels to its service this summer, which will allow broadcast TV channels to be received via a broadband connection that will open up the service to a theoretically limitless number of live channels.
Global Radio has announced the appointment James Hickman, former product development director of The Perform Group, as its new director of digital.
In addition to key Shazam features such as unlimited tagging, the Windows Phone 8 app will allow users to purchase tracks from Xbox music and track local activity.
Decipher’s MediaBug report has revealed that in homes in which both a Smart TV and VOD enabled set top box are present, almost three quarters choose to access catch up TV through their set top box.
A new study commissioned by lekiosk found that almost half of Brits prefer to consume digital magazines that are exact replicas of their print counterparts, with tablet devices driving the consumption of digital editions.