Caroline Van Den Bergh, Strategic Account Director, Golden Gekko , spoke at the start of the FMCG & Media breakfast event in association with O2 Media on 28th February 2012 with this presentation.
Jenny Mackintosh
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Nick Lane, chief strategy analyst & head of client services, Mobile Squared, spoke at the start of the FMCG & Media breakfast event in association with O2 Media on 28th February 2012 with this presentation.
Virgin Media has joined the 3D bandwagon today – launching 3D Movies On Demand, and starting to offer TV programmes via its on demand service in 3D as well.
There is much speculation around the American press in the last day or so regarding a deal struck between Apple and Rovi.
Jeremy Copp, Vice President Mobile, Europe at comScore, introduced the Mobile Advertising Seminar at Media Playground on 3rd June 2010, with a study of mobile as a media channel.
MediaTel Group’s Media Playground will return in June 2010, showcasing new technologies available in the media industry and explaining how these innovations are changing the face of advertising.
By 2014, there will be 15 million online gamers in the US, with the market being valued at around $9 billion, according to the Themis Report On Online Gaming 2004, distributed by DFC Intelligence. The report forecasts that US gamers will pay an average subscription fee of $23.50 per month by this time.Subscribers to MediaTel… Continue reading MediaTel Insight: US Online Gaming To Reach 15m By 2014
Responsible drinking organisation, The Portman Group, is launching an ambient media campaign that will use talking posters in pub toilets to promote sensible drinking.The posters, which are part of the ‘If you do do drink, don’t do drunk’ campaign, will be displayed in 200 pub toilets up and down the country. Designed to surprise and… Continue reading Talking Poster Campaign To Promote Sensible Drinking
Shazam, the mobile music recognition company, has announced plans to launch a new Songmail service to give consumers the chance to send and share music.The new service, which launches this spring, will allow mobile phone owners to send and share music over their phones via a 30-second audio clip. Shazam is hoping the new service… Continue reading Shazam Launches New Songmail Service