Last week, the Project Canvas partners including BBC, ITV and Channel 4 officially re-branded the highly-anticipated service as YouView.
ARCHIVE ▸ Liz Jaques
Despite the killer headlines, it seems unlikely that Blackberry’s new tablet device will come anywhere near to denting Apple’s leading market share, let alone diminish it completely.
BBC One’s new three-part nature series Lost Land of the Tiger ended on a high of more than 4.7 million peak viewers during the all-important 9pm to 10pm slot last night.
Smartphone sales increased 15% year on year to 187.2 million in 2009, despite the total number of mobile handset sales falling by 8.9% over the same period, according to Informa Telecoms & Media.
The average consumer in the UK mentions brands in 10 conversations a day, mostly face to face but often online too, according to a new word of mouth (WOM) study.
ITV1’s long-running crime drama Midsomer Murders attracted the highest ratings during the all-important peak slot yesterday with a high of 4.9 million viewers.
BBC One’s new three-part nature programme Lost Land of the Tiger debuted with more than 4.9 million peak viewers last night.
Technology companies are seeking a foothold in the television advertising market. According to an article in the Wall Street Journal, technology companies are looking to offer ads on their connected-TV services.
A high of more than 5.6 million viewers tuned in to the BBC One during last night’s 9pm to 10pm peak-hour to see the latest series of Spooks.
By common consent, the media agency business model is not in the best of health. Is some kind of burnout going on? And are agencies really ‘in a deep hole’?