Moving up from her deputy role, the IPA has today announced the promotion of Belinda Beeftink to research director. She will succeed Lynne Robinson who is moving to a part-time consultancy role.
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The redesign, which was announced by Will Dean, editor of the Guardian Weekly, will have a slight increase in cover price and a greater focus on design and photography.
Next week Videoscape 2018 will explore the growth opportunities that streaming gives producers, rights holders, curators, distributors and aggregators of quality video entertainment in Europe.
UK customers say that Lush, Netflix and John Lewis offer the best customer experiences, according to a new study from C Space.
According to the latest agency estimates, ITV’s August revenues are down -5.9%.
The acquisition will enable Jellyfish to add app store optimisation to its current client offering, and allows the two agencies to combine resources to facilitate their growth.
For the second consecutive year Netflix leads YouGov’s Millennial Rankings with a score of 77%, followed by Spotify at 73% whilst Primark and Apple share third position at 71%.
Following Comcast’s £30.6 billion winning bid for Sky, Mediatel presents a timeline charting the broadcaster’s fascinating rise.
Xandr encompasses all existing aspects of AT&T advertising and analytics businesses, including AdWorks, ATT.net and AppNexus.
Two thirds of all the growth in global advertising expenditure between 2017 and 2020 will come from paid search and social media ads, according to Zenith’s Advertising Expenditure Forecasts.
