The figures reveal an increasing gender engagement gap within the automotive industry and a potentially huge marketing opportunity being missed.

Patrick Affleck will be responsible for furthering Fetch’s goal to attract digital economy brands whilst leading a team of 100 experts.

Thanks to “relentless” upward revisions in the internet category, UK marketing budgets have witnessed an overall growth rate. Here, experts share their views on the findings.

IDM survey highlights important differences between the skills marketers currently employ to the perceived skills they require in future.

Thanks to “relentless” upward revisions in the internet category, UK marketing budgets have witnessed an overall growth rate, according to the latest IPA Bellwether report.

Lenovo has selected Publicis Media to handle its global media strategy, planning and buying through a client unit called Lenovo One Media, which will be directed by Performics and Spark Foundry.

Emoji day has rolled around again for Apple and, to celebrate, the tech firm has announced that it will be releasing new emojis in a free software update later this year.

The average time spent watching online video is growing – and it’s impacting how brands plan campaigns, according to Zenith’s Online Video Forecasts 2018, published today.

Newly founded independent media agency Yonder Media has appointed Sabrina Francis as its first group brand lead.

Sir Martin Sorrell’s new business, S4 Capital, has beaten WPP to buy Media Monks for €300m – fuelling growing hostilities with the firm he founded. Here, industry experts analyse the significance of the deal.