Advertisers, limited by choice in a market dominated by a handful of big players and where data tends to be under lock and key, are looking for workarounds to some of the drawbacks to using social media platforms to deliver ads.

Following the appointment of Unilever’s Keith Weed as president, the Advertising Association (AA) has appointed Sharon Lloyd Barnes as its new commercial director.

The tax will come into effect in April 2020 and is expected to raise over £400m a year, with the tech giants being taxed 2% on the money they make from UK users.

10 questions. 5 word answers. 60 seconds with a MAD//Fest speaker. Here’s a snapshot of the life of Diageo’s Global Head of Emerging Technology & Innovation, Benni Lickfett.

The&Partnership has today announced the promotion of Oliver Feldwick from head of digital strategy to global head of innovation, tasking him with “future-proofing” the network across all markets and departments.

September was a good month for Channel 4, with the free to air broadcaster improving revenues by 12% year on year.

Rajar’s Q3 report reveals how radio is reaping the benefits of digitisation – here are the key take-outs, with views and analysis from industry experts.

The agency group, built on the acquisition of 4Ps Marketing and 30 new hires in data and consultancy, describes itself as an agency of “marketing engineers” due to its focus on data and AI.

The research shows uplifts in metrics such as brand awareness and brand action when full motion digital OOH was added to social media ad campaigns, which average at an increase of 23%.

The most popular digital-only station remains BBC 6 Music with a weekly reach of 2.52 million listeners, followed by KISSTORY, with a new record reach of 2.16 million listeners – a growth of 18.4% year-on-year.